Friday, June 12, 2009

When is "The Kiosk Industry" going to put a stop to alleged scams like the "D.C. church" incident?

OK, I am sure everyone has seen the bad press about the "Prince George's County company accused of scamming churches" (see link below). As an industry veteran and kiosk / digital signage business owner, I take particular offense to these types of alleged scams and the negative press our generally honest, hard working and traditionally niche industry seems to get every couple of years. I wish there was a way to stop this sort of thing before it happens, but when people set their minds to take advantage of other people or businesses I guess it is difficult to stop, no matter what industry they target. I know an educated prospect or customer is the best defense against this type of criminal activity but that is easier said than done. Am I the only one, or is anyone else in the kiosk and digital signage space just as outraged as I am? What can we do to protect the kiosk industry's reputation? I would think this is a good topic for the next SSKA and DSA board meetings and the industry lunch during KioskCom Fall. What do you think?

http://www.gazette.net/stories/06102009/silvnew180954_32537.shtml

Wednesday, June 3, 2009

When will digital directory's become standard?

The kiosk market has come a long way in the past ten years and the digital signage market will soon outpace the kiosk market on it's way as the fastest growing segment in our merging markets. Unfortunately, the sub-market that often seems to be ignored, even though the technology is quite similar to kiosk and digital signage, and can also immensely improve any visitors experience to the next office building, complex, campus or mall, is the digital directory market!

With the advances in computers, mini-players, LCD's, touch screens, mounts, software and the number of experienced systems integrators, a digital directory should be a standard item for any new facility. A quality digital directory should also be seriously considered as an important retrofit for any existing facility with more than one floor and 10 tenants, or any facility for that matter. Be forward thinking and remember a great visitor experience is very important, especially for the next person, guest or prospect that enters and tries to find YOUR company!